Timing your cold emails right can dramatically impact whether your message gets opened, read, and replied to. Knowing the best times to send cold emails helps you reach prospects when they’re most receptive, boosting your success.
🔹 Why Timing Matters in Cold Emailing
Inboxes are less crowded at certain times
Recipients have different attention spans throughout the day
Avoiding busy or off-hours increases the chance of being seen
Optimized timing can improve open rates by up to 50%
🔹 Best Days to Send Cold Emails
Tuesday, Wednesday, and Thursday are generally the best days because:
Mondays often involve catching up after the weekend
Fridays people start to check out for the weekend
Midweek days are when prospects are most focused on work
🔹 Best Times to Send Cold Emails
Early morning (6:00 AM – 9:00 AM): People check emails first thing
Late morning (10:00 AM – 11:30 AM): Right before lunch, inboxes get attention
Early afternoon (1:00 PM – 3:00 PM): After lunch break when focus returns
🔹 Timing Tips for Different Time Zones
Research your prospect’s location and adjust email send times accordingly
Use tools like Mailshake or Woodpecker that allow timezone-based scheduling
🔹 When Not to Send Cold Emails
Weekends generally have lower open and response rates
Late evenings and overnight can get buried under other emails
🔹 Testing and Analytics
Always A/B test different send times for your audience
Analyze open and reply rates to refine your timing strategy
✅ Summary: Best Time to Send Cold Emails
Target Tuesday to Thursday for best days
Send emails early morning, late morning, or early afternoon
Avoid weekends and late-night hours
Adjust for prospect time zones
Use data to continually optimize timing
Conclusion:
Mastering the timing of your cold emails can significantly improve your chances of getting noticed and replied to. Use data-driven timing strategies to ensure your emails land at the right moment for maximum impact.