The Best Time to Post on TikTok for Maximum Reach in 2025
Posting your TikTok videos at the right time can significantly increase your views, likes, and follower growth. TikTok’s algorithm favors videos that receive quick engagement after posting, so timing is crucial.
This guide will help you understand when the best times are to post on TikTok in 2025, and how to find your personal peak posting times.
Why Timing Matters on TikTok
TikTok pushes fresh content to users based on their activity and engagement patterns. If your video quickly gains views and interactions, it is more likely to be shown to a larger audience.
Posting when your target audience is active maximizes the chance that they will watch, like, comment, or share your video right away.
General Best Times to Post on TikTok in 2025 (UTC)
Based on global research and trends, these are the best general times to post on TikTok:
| Day | Best Times (UTC) |
|---|---|
| Monday | 6 AM, 10 AM, 10 PM |
| Tuesday | 2 AM, 4 AM, 9 AM |
| Wednesday | 7 AM, 8 AM, 11 PM |
| Thursday | 9 AM, 12 PM, 7 PM |
| Friday | 5 AM, 1 PM, 3 PM |
| Saturday | 11 AM, 7 PM, 8 PM |
| Sunday | 7 AM, 8 AM, 4 PM |
These times are good starting points, but your audience may differ based on location and niche.
How to Find Your Best Time to Post on TikTok
Switch to a TikTok Pro Account:
Go to Settings > Manage Account > Switch to Pro Account (Business or Creator) to access analytics.Check Your Followers’ Activity:
Under Analytics > Followers, view the hours and days when your audience is most active.Test Different Posting Times:
Post similar videos at different times over a week and monitor performance.Adjust Based on Results:
Focus on the times when your videos get the highest engagement and views.
Tips for Scheduling TikTok Posts
Post consistently at your identified peak times to build momentum.
Use scheduling tools like TikTok’s native scheduler or third-party apps (Later, Hootsuite).
Avoid posting too frequently in a short period; quality and timing beat quantity.
Other Factors to Consider
Time Zones: If your audience is global, consider multiple peak times for different regions.
Weekends vs Weekdays: User activity can differ on weekends, so adjust your schedule accordingly.
Content Type: Experiment with different content styles at different times to see what performs best.
Conclusion
The best time to post on TikTok can vary by audience and niche, but using general guidelines and TikTok analytics helps you find your sweet spot.
Consistent posting at peak times boosts early engagement, increasing your chances of TikTok success in 2025.